Who Are We?
Family business with decades of experience!
We are specializing in developing products for optimal comfort — most of them for women who know what they want. Most of our products are designed by our own fashion designers.
Our goal is to provide a 5-star shopping experience. We compete against corporate giants, and satisfied customers are necessary for our existence. So PLEASE, if we make a mistake, or you are not happy with your purchase for ANY reason, we kindly ask you to give us a chance to make it right (before giving a bad review). Just a kind request. Contact us about any problems at customerservice@primocomfort.com. Thank you!
American business!
We are based in the U.S. Our customer service is based in the U.S. and ALL products are shipped out fast directly from our U.S. warehouses. That's why most of our shipments arrive to our customers within 3-5 business days from ordering.
We source our products from all over the world, but always with the highest requirements for strict adherence to our quality guidelines. Most of the companies that we cooperate with we have personally known for decades.
Our products!
We offer comfortable and functional products of good quality at direct-to-you prices.
A few comments about our bras:
1. Some bras LOOK smaller than they are!
Some of our bras might seem too small when you take them out of the package, but don't let the look fool you. Just try the bra on before returning it (we will take it back if it doesn't fit). Often, our customers are pleasantly surprised that the fit is perfect — all thanks to a special yarn technology we use for some bras.
Our stretch bras are made of a VERY elastic material, so when you put them on the bras need to be stretched out quite a bit to get the proper support, fit, and comfort.
2. For bras with removable pads!
Some of our bras (NOT all bras) come with removable pads. These pads can easily be removed by taking them out of the small opening on each side.
Please try the bra both with the pads and without them. Many find that removing the pads can give the bra a much more comfortable feel and fit, while still giving enough coverage.